Debuting at #2 on the iTunes Hip-Hop/Rap Album Chart, and breaking the top 50 on the worldwide iTunes Album Chart, with over 700,000 organic streams in just 5 days, fast-rising 21-year old North London rapper and singer BRANDZ, and 20-year old South London singing and songwriting sensation ZION are throwing down the gauntlet for 2020 with their brand new collaborative mixtape titled 25/8.
The project comes on the back of an already stellar 2019 for both artists individually, with Zion clocking over 5 million streams on his debut solo project this year, and Brandz garnering over 10 million plays under his belt, as part of acclaimed UK rap duo Tizzy & Brandz.
Brandz and Zion are making huge statements throughout their 25/8 project, and not just on the music, which is already setting pace for 2020. From the symbolism of the project artwork, which pays homage to the cult classic anime series The Boondocks, which is making a resurgence this year, with the cracks in the artwork representing the ceiling both artists are breaking within the UK music landscape as they further their exciting genre fusing sound of UK Rap, R&B, Trap, Afroswing, and everything in between; to the project title ‘25/8’, which is a play on the 24/7, representing Brandz and Zion’s work ethic and how they put their all into their music.
Speaking about the inspiration behind their 25/8 project, Brandz and Zion say, “we have always been friends, and have always respected each other as talented artists. Working together was actually kinda random, friends were saying we should try and make music together, so we tried a ting, and we created ‘Intro’ there and then in Zion’s car. From there, we just kept creating together organically, and eventually we made 7 songs in only 4 days, which are now known as ‘25/8’. The title of the project is derived from 24/7, because we go the extra mile, and we put our all and more into our music.
The rising stars add that, “Our work ethic and grind is a lifestyle, that’s what this mixtape captures, and we think the track that perfectly embodies this is ‘Top’, which is all about us sharing our reality, where we’ve come from, our struggle to get to this point, and somewhat what we do music for, but there are also tracks like ‘Diamonds’ which appreciates our women of today. All in all, the whole project is filled with ‘feel-good’ and motivational music, from cuffing season R&B anthems, and exciting high energy trap records, to heavy hitting hip hop hits, and catchy afrobashment tunes – it has everything.”
’25/8′ is available now via all major platforms.
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