What inspired you to begin a career in music?
I’ve always loved music and found it very freeing. I used to watch artists like Shakira on a projector when I was a kid and think to myself “wow I want to be like that!” At the age of 10, my father also passed away so I found writing music very healing and a way of expressing my pain in a healthy way.
What differs you and your sound from other upcoming artists in the music industry?
I feel really blessed to be surrounded with a lot of incredibly creative and talented people – who all play a part in inspiring my own music. I’d say the main real difference with my music is the real fusion between my Latin cultured background, and being bought up in the UK. I grew up listening to a lot of reggaeton which is my main sound musically. However, due to living in the UK for most of my life I also listened to a lot of R&B, afro beats, bashment and soul. What I’ve dedicated the last few years of my career to is really honing into my own style and sound as an artist, and I finally feel like I’m exactly where I’d like to be sound wise.
I also make sure to incorporate a lot of performance into my artistry. Dance plays an important part in what I do.
Your latest release ‘Cheer You Up’ is out now, can you please describe the creative process and the concept behind the single?
This single was written on a balcony of Los Rumbos’s balcony in Miami. We wrote the whole song within an hour. Which is one of the fastest songwriting sessions I’ve had. The song just flowed so organically – it was honestly such a special moment. The song just felt like a piece of me in music form – it was a proud moment.
Throughout your musical career, have you experienced any ‘wow’ moments? Those moments that you stop to reflect and can’t believe you are where you are?
Towards the end of this past year is when I received a few ‘wow’ moments. I was given the opportunity to perform on a massive TV show in Chile called Sigamos De Largo. It was the final of a talent show and I was the guest artist performing. This was by far the biggest moment of my career. I had gone from performing from hundreds of people to millions. So it was a massive moment for me.
Another moment was meeting all the members of all my current team. I felt like over many years I had worked with a lot of people but didn’t really like I had found my musical tribe yet… until last year. My musical team consists of Javi Rumbos, Omar Rumbos, Jay Moar and D Tenox. Each one of them plays a very important role for me. They are hugely talented and just amazing people.
Everyone experiences good days and bad days, as a musician, when you have a bad day, what motivates you to keep moving and look ahead to the future?
Absolutely! Great question. Firstly, I always start the day and end the day with giving thanks for all the things I have in my life. This helps to give me perspective and not focus on the difficulty of some of the challenges. I’ve always been incredibly driven and someone who doesn’t give up. I’ve been working towards my career since the age of 10, and I’m 23 now. I’ve had many, many challenges and hard days, but I will never let that get in the way of what I am working towards.
I also feel it’s very important to surround yourself with the right people. People who bring you up when you’ve had a hard day or feeling down. I feel I’m at a stage in my life where I’m surrounded by some incredibly amazing and kind people – this is really important for me. I’m hugely grateful for each and everyone one of them.
What artist / artists would you like to work with in the future? Are there any collaborations coming up anytime soon?
I absolutely love J Balvin, Bad Bunny, Ozuna, Anuel, Rauw Alejandro, Lalo Ebratt and Chris Brown. So any of them would be an honour for me to work with. At the moment I’m focusing on all of my own material and my following singles. So I haven’t got any collaborations set in stone quite yet. But it’s definitely something I’m open to and would love to do.
In your own opinion, what is the most meaningful song you wrote? What makes you say that one?
I’d say Cheer You Up so far. I’ve written A LOT of songs over the past few years. But there’s just something special about Cheer You Up. I feel the melody, the lyrics and production of the song are an exact reflection of what I was feeling at the time I wrote the song. I feel like it’s a snippet of me as a person and how I feel about someone.
What personal advice would you give to someone wanting to pursue this career?
PERSISTENCE IS KEY. Never give up! It’s an industry which is full of rejection and criticism but never let that stop you from reaching your goals. If you believe in yourself that’s enough for you to succeed in what you want. Also, keep practicing and be open for help. You can’t make it alone. So once you meet people who you feel understand your artistry and what you’re going for keep them by your side.
What does the foreseeable future hold for you as an artist?
A lot of amazing things! I’m honestly so incredibly excited and grateful for everything to come. What everyone has seen of Amber Donoso so far is just scratching the surface.
Anything else you would like to add?
Just a massive thank you to everyone who supports me and my music. It means the world to me so thank you!
‘Cheer You Up’ is available now via all major platforms.
Connect with Amber Donoso