A comeback anthem, ‘Take Me’ is the brand new song from Genevive. Following a brief hiatus, Genevive is back and better than ever before, launching herself into a new genre whilst maintaining her characteristic sound that is full of attitude and talent. Portraying the feeling that music is life and that life is to be lived. ‘Take Me’ is an exciting and positive release from this talented artist.
Genevive showcases her impressive vocal abilities on this track and worked with producer Picasso and rapper Dre to complete this huge new release.
What or who inspired you to begin a career in music?
I come from a musical family. It all started in church, doing praise and worship on a Sabbath morning and just getting together after church. When I was young, I loved Whitney and Mariah and just fell in love with music.
What differs you and your sound from other artists in the music industry?
There is a uniqueness in my voice and that is why I chose commercial house as a genre because it just fits so well. Also, now that I have ventured to Amapiano I have found my unique voice. It’s edgy and really speaks to me as an artist.
Your new single ‘Take Me’ is out now. Can you please describe the creative process and inspiration behind the release?
Wow! Making this track was so much fun. I didn’t know or even feel comfortable doing Amapiono but the team I worked with convinced me that this beat was for me. I listened to the beat a few times and the lyrics just came.
Throughout your musical career, have you experienced any ‘wow’ moments?
Oh absolutely, my track ‘I Don’t Care’ with Giggs Superstar has been such a highlight. It’s been 10yrs since we released this track and till today people love this song, they request it and I still get booked to come and perform it. It’s a very special song.
In your own opinion, what is the most meaningful song you wrote? What makes you say that one?
It has to be ‘Spread Your Wings’. I wrote this song with a good friend and colleague who is no more. I also shot the music video with my daughter which really talks to the little girl in me. Making this was super special and the word of this song really speaks to people and dreams. I cry every time I have to perform it.
What personal advice would you give to someone wanting to pursue this career?
I want to start off by saying – Chase your dreams, do what it takes to get you to achieve it. Even if you have taken a break, come back with a solid plan and do it for yourself and not for others. If you want to do music, do it for the right reasons. If this is how you intend on telling stories then do it but don’t do it for fame and fortune because you won’t be happy and that in itself comes with its own pressures. If you’re doing it out of love for the music and art then fame and fortune will follow.
What does the foreseeable future hold for you as an artist?
Well, all I can say is that I have been on a long ass break and I’m back. I really want to continue making music for my people because they have been asking and I do want to release a full project by 2023 sometime and maybe an E P sometime this year. I’d love to tour and take my music to the World.
Anything else you would like to add?
All I want to say is don’t sleep on your talent and don’t sleep on yourself. This life has taught us to be resilient and do the things that make us happy. Life is also too short so go out there, take up space and spread your wings.
‘Take Me’ is available now via all major platforms.
Connect with Genevive
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Credits: All photography by S Booysen from SeanB Photography
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